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Chitale Truck
Project type
Industrial Design
Year
2018
Location
India
Offerings
-
INDUSTRIAL DESIGN
We enhanced customer engagement by creating the 21-acre Chitale Vision Park with immersive storytelling, production viewing, and sustainability education. During COVID-19, 407 mobile retail trucks with a token-based contactless system and a scalable franchise model ensured safe sales and continued revenue. These innovations strengthened consumer trust and set a new standard for experiential heritage retail.
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