Kinetic Limited also aimed to modernize the traditional rickshaw by converting it into an electric vehicle (EV). The focus was to retain the familiarity of conventional rickshaws while introducing better seating, improved efficiency, and easier servicing to make it widely adoptable by rickshaw operators.
The EV Rickshaw provides a 10-paise/km reduction in operational cost compared to conventional rickshaws.
Kinetic Honda EV is scheduled for launch in the next quarter, with an initial target of 10,000 units sold in the first year.
1. Seating Redesign – Traditional rickshaw seating was uncomfortable and inefficient, limiting passenger capacity.
2. Battery Placement – Needed to seamlessly integrate batteries without compromising space or performance.
3. Servicing & Maintenance – Had to be easily serviceable by existing rickshaw mechanics without requiring extensive EV training.
Market Research & User Insights – Studied rickshaw drivers’ pain points and customer expectations.
Design & Prototyping – Developed multiple seating configurations and optimized battery placement for maximum efficiency.
Testing & Refinement – Conducted real-world testing to ensure battery longevity, ride comfort, and easy maintenance.
1. Ergonomic Seating – Introduced adjustable seats, increasing comfort and passenger capacity.
2. Optimized Battery Design – Placed batteries in the fuel tank space, ensuring familiarity and ease of use.
3. Seamless Transition – Allowed existing mechanics to service the EV Rickshaw without additional training, ensuring quick adoption.
These two projects redefine sustainable mobility in India, blending heritage, innovation, and practicality for a greener future.
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